New leader of marketing for award-winning publisher dedicated to supporting companies with up-to-date HR, Compensation, Safety, and Environmental analysis, training, and regulatory compliance information.
Old Saybrook, CT—August 12, 2010—BLR®—Business & Legal Resources announced today that Matt Humphrey has been appointed as Chief Marketing Officer. Humphrey will be responsible for leading the marketing initiatives for BLR’s award-winning information products and compliance solutions. He will oversee all product planning and positioning as well as customer acquisition and subscriber retention strategies. He will report to Chief Operating Officer Brian Gurnham and will assume the role immediately.
“Matt has a long track record of success at BLR,” says Gurnham. “He built our events business from scratch, and we are now a leader in safety and HR webinars and we will produce our fifth year of annual Employment Law Update conferences this fall. As President of the Employer Resource Institute, the BLR division that focuses on the California market, Matt recently launched the California Employer Daily, a new content site for small- to medium-sized businesses with employees in the state.”
“BLR has information products that lead in our industry, and we have an extremely strong marketing team who can take us to the next level of growth,” says Humphrey. “I look forward to working with the team to find new ways to share BLR’s content and tools with customers and help them conquer their compliance challenges.”
Humphrey has an extensive publishing background, having spent several years in editorial functions before transitioning to product development and marketing. He received his MBA from the University of Pennsylvania Wharton School.
For media that would like more information, please contact us at 800-727-5257, Ext. 2442, or e-mail at Media@BLR.com.
About BLR—Business & Legal Resources
BLR is the leading provider of employment, safety, and environmental compliance solutions. BLR has been an acknowledged authority in covering state as well as federal law for over three decades. Employers know that they can count on BLR’s industry-leading compliance and training solutions to keep them out of legal trouble, avoid fines, and save money. BLR offers solutions for business owners, executives, employees, and managers of HR, compensation, safety, environmental, or training for all-sized organizations and industries. Simply put, anyone worried about how his or her state agency or national DOL, OSHA, and EPA legal requirements impact his or her organization can benefit from BLR. For more information, please visit www.BLR.com or call 800-727-5257.